Established in San Antonio in 1973, The Camera Exchange (www.camerax.com) is a photographic retailer and wholesaler. After considering many options they choose APlus Net Solutions for their Internet Marketing because of their very different approach. Ed Gonzalez said “We started out just looking for ways to improve our Website – APlus has opened up our thinking to a much broader opportunity”.

APlus Net Solutions has a Proven Process as a Website Analytics Company

Many times a company will set out to re-build their Website without a detailed understanding of their current environment. APlus Net Solutions is a firm believer in ensuring a detailed analysis of the existing environment is performed before the new Website project is started. Camera Exchange has agreed with this approach. APlus Net Solutions owner Larry Patrick says “Clients many times get caught up in the myriad of website statistics and website analysis options that are available.” Additionally, they do not have the expertise or experience to organize, analyze and aggregate these statistics in alignment with the business objectives that have been agreed. This expertise is crucial to ensure the following are delivered out of the Analysis phase and are key inputs to the Website Development project:
• Website changes that will accelerate achievement of business goals.
• Online marketing strategies to enhance new customer acquisition.
• Email Marketing opportunities to increase Customer Retention.

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